Wednesday, February 2, 2011
What I’ve learned from deconstructing this project is that an idea can start from a number of impetuses and then is developed by more influences. So if you’re looking for an idea, here are some places to start. Pick one, then mix and match to develop your idea into a project you want to make.
• Is there a new product I want to experiment with? What are its properties? A year ago I didn’t know much about resin, so I signed up to give a presentation to my guild to give myself a deadline to learn about it. Then I tried to include it in lots of my work over the past year.
• What am I good at? What do I want to get better at? Making my own findings is easy for me, so I can incorporate them in a piece without worrying about it. A lot of my pieces were pretty two-dimensional, so I deliberately set out to create some designs that were multi-part and/or dimensional.
• Who is my target audience? I’m interested in teaching my projects, so they have to be accessible to a group of beginners, and they can’t require esoteric materials or tools. On the other hand, I want to sell to upscale galleries and sophisticated women buyers, so I’ve pretty much given up on man-made CZ’s for my pieces that are intended for sale rather than teaching. Instead, I’ve started using natural precious and semiprecious gems and stones. I am inclined towards making classic pieces that are a staple of a woman’s jewelry wardrobe, rather than the trendy pieces that are good for a season or two. That choice informs the materials I use and the designs I create.